visit Pentagon Group site

visit Chevrolet site

visit Peugeot site

visit Vauxhall site

visit Saab site

Pentagon Group
Pentagon group have over 10 retail locations.They include, Saab, Chevrolet, Peugeot and Vauxhall dealers. This group site is the start of a series of sites backed by the main group site.
This new breed of site caters for all aspects of the day to day running of a good retailer, with the internet market in mind. On this site you can find such things as Partners and Affinity programme's, that shows you a large number of companies that can get significant discounts on cars to Servicing, Rental, Vehicle Finance, and Fleet Services.

Challenge
The initial challenge of this project was to create a high impact site with many more automated systems such as New, Used and Van data feeds to improve productivity with in the retailer organisation and increase the speed for a retailer to update the site with offers and latest information. One of the challenges was to have all 5 sites within the group running from one set of updates that propagates through out all generic cross manufacturer information pages and one advert administration area. The key requirement was to make the site as search engine friendly as possible, which to a degree we automated within the database driven sections.

Result
The site has so far proven to do just the job intended. Over the coming weeks the different manufacturer sites all part of the same system are being put live. So far the main Group, Chevrolet, and Peugeot sites are all live and gain search engine momentum. This will be followed by Saab and then finally Vauxhall. The old Vauxhall site has proven to be one of the most popular sites on 28 different search engines and currently holds inspiring first page placements.